What you’ll learn in this episode:
In order to attract customers and grow, businesses need to stand out from the crowd.
Customers want to know why they should choose a specific business over another, and one of the best ways to do that is through storytelling.
Joining me today is Judi Harrington. She is an expert at storytelling. After leaving her career in law, she allowed her creativity to flourish through writing, and she turned that passion into a thriving career helping businesses grow across the spectrum.
Today, Judi talks about her decision to join the 10K Accelerator program, and how she’s turning boring topics into a thriving, fun business.
Here’s a glance at this episode:
- If you know how to write, you’ll make a lot of money.
- Celebrate the wins.
- Your LinkedIn profile is more powerful than you think. It’s Facebook for professionals.
- Copy is extremely important for your business.
- Just doing something doesn’t necessarily mean you’ll get a result from it.
Mentioned in this episode:
Judi’s Website (Sign up for her newsletter!)
Work/Connect with me:
If you’re ready to build your business differently, let go of the perpetual tug-of-war with time and not being able to get what you want, and to heal your tormented relationship with money that feels like a constant feast or famine, apply to be part of the next 10K Accelerator group. Enrollment is open!
About Judi Harrington
Business storyteller and writing problem solver Judi Harrington helps business owners get their story out of their head, onto the page, and out in the world.
Known to her fans and followers as Judi 411, Judi specializes in communicating complicated concepts. She’s developed content and brand messaging across a wide range of industries, including real estate, mortgage finance, commercial insurance, health and wellness, and interior design.
Judi is a frequent podcast guest with several appearances under her belt, including “Marketing for Humans” with Christina Frei, “Burn the Ship” with Roderick Ricks, “The Business Managers Podcast” with Murgio Enterprises, LLC, and “Next on Scene” with Next On Scene® Enterprises.
When she’s not telling a business story, Judi is crafting her own. She’s writing her first book, a collection of salty stories in the memoir/humor genre (title TBD), slated for pre-sale in the Spring of 2022.